Press Releases – Providing Great Publicity for Your Website
Press releases are utilized for the purpose of announcing matters which are newsworthy. With the coming of internet, websites have changed the way a press release is put forward. Nowadays, there are commercial paid press release services, like news wire services which are more affordable and the best field for small businesses. Press release is more commonly used in public relations. This is done to attract the attention of the media and to offer good publicity for products, companies or services. The array of news items announced during press releases includes personal promotion, awards, scheduled events, financial data, new services and products and many such matters.
Press releases are considered to be one of the most powerful tools. They open up doors to a whole lot of media coverage, produce backlinks and a good amount of traffic to your website. Arcsoft Technologies follows specific guidelines of the most reputed press release distribution sites, to provide excellent quality press releases for their client. If you want good results for your website, you have to have an idea on how to expertly craft a press release. We provide you with great newsworthy press releases.
Press release have to be written after a deep research of a client’s industry or product. The writing editor of Arcsoft Technologies does not believe in writing a press release which is like an advertisement. They mainly focus on what the journalists find interesting, which is the newsworthy and new aspects of a press release. We interact with our clients and believe in making numerous rough drafts, till our clients are satisfied by the matter in the press release.
All Press release should be written with powerful SEO. This should include keywords, anchor text link and headlines which are search engine friendly. This is the best way to get top ranking in search engine results. We write press releases with a news angle, which are very strong and objective. This will ensure that our press releases are not just promotional matters, but related to the PR standards in the industry. Our standard format is very effective, which increases our client’s chances of obtaining their desired publicity for their website.